Joe Millionaire
Joe Millionaire is an American reality dating game show that premiered on Fox in 2003. Each season of the series has featured a group of single women, competing for the affection of a bachelor billed as being a millionaire. However, unbeknownst to the singles, the bachelor was not actually a millionaire—a fact that was only revealed to the last remaining woman. If the woman accepted the love of the bachelor despite the ruse, the couple would also win a high-valued prize.
| Joe Millionaire | |
|---|---|
![]() | |
| Genre | Reality |
| Directed by | Bryan O'Donnell Brian Smith Glenn Taylor |
| Presented by | Alex McLeod |
| Composer | David Vanacore |
| Country of origin | United States |
| Original language | English |
| No. of seasons | 2 |
| No. of episodes | 18 |
| Production | |
| Executive producers | Chris Cowan Jean-Michel Michenaud |
| Producers | Marcia Garcia Tim Piniak Ashton Ramsey |
| Running time | 60 mins. |
| Production company | Fox World |
| Release | |
| Original network | Fox |
| Original release | January 6, 2003 – present |
| Chronology | |
| Followed by | The Next Joe Millionaire |
| External links | |
| Website | |
The first season of Joe Millionaire premiered on January 6, 2003. The series was highly successful, with Fox promoting that its season finale (seen by an average of 34.6 million viewers) was the highest-rated entertainment program (excluding Super Bowl lead-out programs) aired on network television since 2000. Fox renewed the series for a second season, titled The Next Joe Millionaire, which premiered as part of Fox's fall lineup later that year.
The second season was not as successful, with its season finale only drawing 9 million viewers, and Fox's head of entertainment Sandy Grushow admitting that the network got "greedy" in trying to repeat the show's "stunt". The format would remain dormant until November 2021, when Fox announced a third season—Joe Millionaire: For Richer or Poorer—which will premiere on January 6, 2022. This season will feature two bachelors, one of whom secretly being a millionaire.
First season
The women were not aware that the bachelor, Evan Marriott, was in fact a working-class construction worker. The Smoking Gun later discovered that Marriott had also been an underwear model.[1] A theme throughout the first season was Marriott's attempt to ascertain which of the twenty contestants were sincere and which ones were simply seeking a wealthy mate. Season 1 was helmed by showrunner and co-executive producer Liz Bronstein, whose vision of the show as a spoof of The Bachelor and comedic send-up of reality shows was widely praised.
The show made a minor star out of Paul Hogan, the manservant whose role developed, in the words of the network, "into the glue that held the show together".[2] Hogan was not actually the host of the program: Alex McLeod was the program's host, although she appeared only briefly on each episode for an estimated total of five minutes during the six-episode season.[3]
Runner-up Sarah Kozer received notoriety when the media reported during the course of the show that she had appeared in bondage videos while she was attending law school.[4] A scene from the show implied that Kozer and Marriott engaged in a sex act while out for a walk together. Marriott and Kozer claim no sex acts occurred. In the VH1 program VH1 News Presents: Reality TV Secrets Revealed she alleges that her statement, "let's go somewhere quiet" was in fact spoken while she was receiving a back massage from another female contestant and that the producers dubbed it in during post-editing and added suggestive sound effects and subtitles. The show's editors corroborated this fact later in an interview for Radar magazine.
Zora Andrich was the last woman to be chosen by Marriott, and they split a bonus prize of $1 million. Their relationship did not last.[5]
Joe Millionaire was filmed primarily at the Château de la Bourdaisière in the countryside of the commune of Montlouis-sur-Loire in the Indre-et-Loire département in France. Marriott is said to have made upwards of $2.5 million between Fox Networks payout, personal appearances, and commercials. In 2004, he hosted the less popular (GSN) Game Show Network show Fake A Date. Marriott went back to contracting in Orange County, California, and started his own business.[6][7]
The series was highly successful for Fox; the two-hour season finale was seen by at least 34.6 million viewers, which made it one of Fox's highest-rated entertainment programs to-date. Fox stated that, excluding Super Bowl lead-outs, it was the highest-rated entertainment program on television since the first season finale of Survivor in 2000.[8][9]
The Next Joe Millionaire
The second installment, following the same premise, was set in Northern and Central Italy, primarily at the Villa Oliva in Tuscany. Marriott was replaced by 24-year-old David Smith from Midland, Texas, who, viewers were told, had earned only $11,000 the previous year as a cowboy on the rodeo circuit. Needing to find contestants who were unaware of the first show, the producers went to Europe and cast 14 English-speaking European women from the Czech Republic, Germany, the Netherlands, Italy and Sweden. During casting, the women were told by Fox casting agents that the show they were going to appear on would involve a group of European women interacting with American men on an island somewhere.
There was also a new "hostess", a then-unknown Samantha Harris. The butler was, once again, played by Paul Hogan.
However, the show's popularity dissolved very quickly; Fox's head of entertainment Sandy Grushow stated that "our instincts told us from the very beginning that Joe Millionaire was a one-time stunt and I think we got greedy." He added, "We tried to sneak it by the American public a second time and we got called on it."[10]
The show's climax occurred when one of the contestants, Linda Kazdová, from the Czech Republic, was brought back to the show after eliminating herself, and was later selected by Smith as the winner. By that time, though, the show's popularity had irreversibly declined, and no more seasons were produced.
Instead of sharing a million dollars, as Andrich and Marriott had in the first show, Smith was awarded a ranch in Texas, while Kazdova received $250,000. As with the first installment, the couple's post-show interaction was short-lived, as Smith and Kazdova were separated by distance shortly after the show aired.[11] The Next Joe Millionaire drew less than 7 million viewers a week with a season finale attracting only 9 million viewers.[12]
For Richer or Poorer
In October 2021, Fox Alternative Entertainment announced that a reboot of the series produced by SallyAnn Salsano, Joe Millionaire: For Richer or Poorer, would premiere on January 6, 2022, exactly 19 years after the first season debuted. For Richer or Poorer will feature twenty women dating two bachelors; one of the bachelors will be a millionaire, but the contestants will not know which one.[9][13]
British version
A short-lived British version called Joe Millionaire UK[14] ran on E4 from November 27, 2003, until January 1, 2004, hosted by Rebecca De Young while the bachelor, in general, was Dominic Lijertwood.
Ratings
Season 1
| Date | Episode Number | Household Rating | Share | Viewers (millions) |
|---|---|---|---|---|
| January 6, 2003 | 1 | 11.1 | 16 | 18.6 |
| January 13, 2003 | 2 | 10.6 | 15 | 17.5 |
| January 20, 2003 | 3 | 11.5 | 17 | 18.8 |
| January 27, 2003 | 4 | 12.1 | 17 | 20.3 |
| February 3, 2003 | 5 | 12.0 | 17 | 20.6 |
| February 10, 2003 | 6 | 14.2 | 20 | 24.1 |
| February 17, 2003 | 7 | 21.8 | 29 | 40 |
| February 24, 2003 | 8 | 12.1 | 16 | 18.1 |
Season 2
Highest Rated: 7.6 million; Lowest: 5.4 million on November 24, 2003
References
- Susman, Gary (January 7, 2003). "Joe Millionaire star modeled in G-string catalog". Entertainment Weekly. Retrieved November 3, 2021.
- "Paul Hogan: Host Bio". wnetwork.com. Archived from the original on October 11, 2008. Retrieved November 2, 2008.
- Armstrong, Jennifer (February 28, 2008). "Why the Joe Millionaire host looks so familiar". Entertainment Weekly. Retrieved November 3, 2021.
- Silverman, Stephen M. (January 31, 2003). "Kozer Opens Up on Adult Video Past". people.com. Retrieved November 3, 2021.
- Edelstein, Jeff (March 29, 2014). "Zora Andrich of Princeton recalls her star turn on 'Joe Millionaire,' wonders about 'I Wanna Marry Harry'". The Trentonian. Retrieved August 7, 2015.
- "Where is 'Joe Millionaire' in 2018? Evan Marriott Left Reality Fame Behind".
- "Joe Millionaire: Evan Marriott 12 Years After the Hit Show Aired".
- "'Joe Millionaire' two hour finale averages over 33 million viewers, record ratings'". realitytvworld.com. February 18, 2003.
- White, Peter (November 3, 2021). "'Joe Millionaire': Fox Reboots Reality Dating Series". Deadline. Retrieved November 3, 2021.
- "FOX exec: Next Joe Millionaire was "greedy"; David selects Linda". November 25, 2003.
- Levine, Dan; The Prague Compass. "The Girls of The Next Joe Millionaire". Prague Compass Magazine. Retrieved October 28, 2009.
- "Scoop". People. December 8, 2003. Retrieved November 3, 2021.
- Pedersen, Erik (November 8, 2021). "Fox Midseason Premiere Dates: '9-1-1 Lone Star' Season Bow, 'Joe Millionaire' Return, New 'Monarch' & 'Cleaning Lady' & More". Deadline.
- Article about the British version (courtesy of ukgameshow.com)
- Carter, Bill (February 19, 2003). "'Joe Millionaire' Is Fox's Biggest Hit". The New York Times. Retrieved November 3, 2021.
- Fretts, Bruce (November 14, 2003). "The Next Joe Millionaire: An International Affair". Entertainment Weekly. Retrieved November 3, 2021.
- "'Joe Millionaire' Zaps Jacko". CBS News. February 18, 2003. Retrieved November 3, 2021.
- "Joe gets 40 million --viewers, that is". Chicago Tribune. February 19, 2003. Retrieved November 3, 2021.
- Nelson, Emily (February 19, 2003). "'Joe Millionaire' Turned Out Cash Poor, but Ratings Rich". Wall Street Journal. Retrieved November 3, 2021.
- Levin, Gary (February 19, 2003). "For Fox, 'Joe Millionaire' breaks the ratings bank". USA Today. Retrieved November 3, 2021.
