Gumroad
Gumroad is a self-publishing digital market place platform to sell digital services such as books, memberships, courses and other digital services.

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| Industry | Digital distribution, self-publishing, e-commerce. |
|---|---|
| Founded | 2011 |
| Founder | Sahil Lavingia, Sachin Khanna |
| Headquarters | San Francisco, California, U.S. |
Area served | Worldwide |
| Website | gumroad.com |
History
Sahil Lavingia built the first iteration of Gumroad over a single weekend in 2011. Lavingia, who was previously the first designer hired at Pinterest and the designer of Turntable.fm, was 19 years old at the time.[1][2][3]
The idea for Gumroad came to Lavingia when he wanted to sell a photorealistic icon he had created and realized that the amount of effort it took to sell an item directly to consumers was considerable. He decided to build a service that would make the process as easy as sharing web content.[4]
In February 2012, while still the sole member of Gumroad, Lavingia announced a $1.1 million seed round from a notable group of investors including Accel, Chris Sacca, Max Levchin, SV Angel, Josh Kopelman, Seth Goldstein, Naval Ravikant and Danny Rimer.[5]
Three months later, it was announced that Kleiner Perkins Caufield & Byers had led a $7 million Series A round for Gumroad. The investment was the first made by former Twitter engineering head Michael Abbott as a KPCB partner.[6]
On September 8, 2014, Twitter announced its first commerce product, the Buy Now button, in partnership with Gumroad,[7] the Buy Now and Gumroad partnership was discontinued on January 7, 2017.[8]
On September 30, 2014, Gumroad released its first mobile product, a utility iPhone app that acts as a mobile library for content purchased via Gumroad.[9][10]
Creators on Gumroad
Many major and independent musicians have sold products via Gumroad, including Eminem,[11] Bon Jovi,[12] Garth Brooks,[13] David Banner,[14] Ryan Leslie[15] and others..
Magnolia Pictures distributes a curated selection of films via Gumroad.[16] Landmark Theatres also curates a selection of films distributed via Gumroad, including Jiro Dreams of Sushi, Man on Wire, Gonzo, Page One: Inside the New York Times, and Jesus Camp.[17]
Best-selling authors like Tim Ferriss,[18] Chris Guillebeau,[19] and John Green[20] also publish their books on Gumroad.
Payment method
Gumroad utilizes Stripe payment services to handle pay-ins via credit card and pay-outs via debit cards and bank accounts.
Controversies
Connections to alt-right personalities
Other controversial, but to a lesser extent content creators, found on Gumroad are comedian and professional polemist Sam Hyde and controversial prank comedian Frank Hassle. This content creators also have faced deplatforming actions from major platforms due to their content being considered to be dangerous and/or harmful such as the banning of Frank Hassle's YouTube Channel after he harassed and stalked YouTube personality Steven "Boogie" Jay Willians.[21]
See also
- Online marketplace
- Online shopping
- Digital distribution
- Online marketplaces available in the United States
References
- Holmes, David. "Who’s Next: Pinterest Designer Sahil Lavingia and His New E-Commerce Site Gumroad", Fast Company, 25 April 2012.
- Tsotsis, Alexia. "Gumroad Gets $1.1 Million From Chris Sacca, Max Levchin and Others to Turn Any Link Into a Payment System", TechCrunch, 8 Feb 2012.
- Shontell, Alyson. "The Most Interesting Teenager in Silicon Valley", Business Insider, 2 April 2012.
- Holmes, David. "Who’s Next: Pinterest Designer Sahil Lavingia and His New E-Commerce Site Gumroad", Fast Company, 25 April 2012.
- Tsotsis, Alexia. "Gumroad Gets $1.1 Million From Chris Sacca, Max Levchin and Others to Turn Any Link Into a Payment System", TechCrunch, 8 Feb 2012.
- Gannes, Liz. "Kleiner Perkins Leads $7M Funding for Payments Upstart Gumroad", All Things Digital, 7 May 2012.
- Brustein, Joshua. "Explaining Twitter’s New ‘Buy’ Button", Bloomberg Businessweek, 8 September 2014.
- "Twitter is phasing out the "Buy" button, will continue to offer donations". TechCrunch. Retrieved 2021-09-22.
- Ifeanyi, KC. "Online Marketplace Gumroad Launched An iPhone App", Fast Company, 30 September 2014.
- DBW. "New Gumroad iPhone App Helps Authors Sell EBooks Direct", Digital Book World, 30 September 2014.
- "Eminem on Gumroad". Gumroad. Archived from the original on 2016-04-07.
- "Bon Jovi’s Gumroad Page", Gumroad
- "Garth Brooks’ Gumroad Page", Gumroad
- Popper, Ben. "Girl Talk goes Gumroad: a web payment startup woos pop stars", The Verge, 17 August 2012.
- "Ryan Leslie’s Gumroad Page", Gumroad
- "Magnolia Pictures", Magnolia Pictures
- "Landmark Theatres", Landmark Theatres
- "Tim Ferriss’ Gumroad Page", Gumroad
- "Chris Guillebeau on His New NYT Best Seller, Writing, and the Road", Gumroad Blog
- "Things I Can Do" Archived 2014-12-14 at the Wayback Machine, John Green’s Blog
- Bain, Ellissa (2020-09-29). "What happened with Boogie and Frank Hassle? YouTuber gun feud explained!". HITC. Retrieved 2021-09-22.
