Ketto

Ketto (Pronunciation - “kay-toe”) is an Indian online crowdfunding platform, where any individual/organ across the country can raise funds for causes ranging from medical healthcare to disaster relief.[6][7] Individuals, entrepreneurs and NGOs can raise funds to achieve personal goals, pay medical bills, make a movie or support their favourite local sports team or gymkhana. The company headquarters located in Mumbai, Maharashtra, India,[8] with social worker representatives spread all across the country.

Ketto
Type of site
Crowdfunding for donations
Available inEnglish
Headquarters
Mumbai, Maharashtra
,
India[1]
OwnerKetto Online Ventures Pvt Ltd.
Founder(s)
CEOVarun Sheth
Key people
  • Zaheer Adenwala
  • (CTO)
IndustryCrowdfunding, Charity, E-commerce
Employees200[5]
URLwww.ketto.org
Launched12 December 2012 (2012-12-12)
Current statusActive

History

The company was founded in December 2012 by Varun Sheth, Kunal Kapoor and Zaheer Adenwala. Ketto is the first donation-based peer-to-peer crowdfunding platform in India. Ketto stands for Key to Tomorrow, implying the founders’ mission to create a change in society and connect people to access healthcare and share happiness. Ketto’s Vision is “Healthcare for all”.[7]

Ketto is crowdfunding platform with a network of over 5.5 million donors who have funded around 3.2 Lakh online fundraisers. Ketto is responsible for raising over ₹2000 crores in online donations since its debut in 2012.[9][10]

Business model

Ketto allows users to create their own online fundraising campaign page through which they can raise money for charity, personal projects and medical costs. NGOs/charity partners go through a verification process which verifies the authenticity and validity of their submitted documents before account activation.[9]

References
  1. "Ketto: Company Page". LinkedIn. Retrieved February 13, 2019.
  2. "If you give people the right to information, they will be ready to donate". Open. Retrieved February 13, 2019.
  3. "Bollywood actor Kunal Kapoor talks about Ketto, his crowdfunding startup which has raised Rs 40 Cr for social causes". Business Insider. Retrieved February 13, 2019.
  4. "Things Every Entrepreneur Needs To Do to Protect Their Company". Entrepreneur Magazine. Retrieved February 13, 2019.
  5. Ketto.org. "Crowdfunding Platform Websites in India". Ketto.org. Retrieved December 2, 2021.
  6. "Ketto launches Healthnest, a healthcare community app to mark the occasion of its 9th anniversary". ANI News. Retrieved December 2, 2021.
  7. Pr, Ani (December 1, 2021). "Force for Good: Mumbai's Billabong High International School kids raised funds on Ketto.org for human trafficking survivors". ThePrint. Retrieved December 2, 2021.
  8. Sarkar, Brinda. "Ketto looks to double its headcount in 2021". The Economic Times. Retrieved December 2, 2021.
  9. Release, ANI Press. "Ketto launches Healthnest, a healthcare community app to mark the occasion of its 9th anniversary". www.business-standard.com. Retrieved December 2, 2021.
  10. Ketto.org. "Crowdfunding Platform Websites in India". Ketto.org. Retrieved December 2, 2021.
This article is issued from Wikipedia. The text is licensed under Creative Commons - Attribution - Sharealike. Additional terms may apply for the media files.