Naterra

Naterra International, Inc., is a privately held based consumer products sales and marketing company based in Coppell, Texas. Naterra manages several brands, including Baby Magic, and Tree Hut.[1]

Naterra International, Inc.
IndustryConsumer Packaged Goods
GenreConsumer Packaged Goods
Founded1922
HeadquartersCoppell, Texas
Websitehttp://www.naterra.com/

History

Naterra was founded in Dallas, Texas, in 1922 as the Superior Products Company.[2] The company specialized in manufacturing several private label and own brand products including Sue Pree and Lisa Monay which were introduced in 1945 and were in distribution with retailers such as Wal-Mart in 1964. In 1965 the company trademarked its Lisa Mornay brand, renewing the trademark again in 2010 as Naterra International, Inc.[3]

Superior Products Company was acquired in 1994 by the Song Family and became Naterra International Inc.[4] Mr. Jin K. Song is CEO, while Jon Song serves as President.[4] Naterra is headquartered in Coppell, Texas with plans to build a 135,331-square-foot (12,572.7 m2) distribution facility in 2022. In 2008, Naterra acquired the Baby Magic Brand from Ascendia Brands.[5]

Brands

Current brands include:

Past brands:

  • Skin Milk
  • TimeBlock
  • FootSteps
  • CandleSong
  • Sue Pree
  • Lisa Mornay
  • Aqua Spa[6]
  • All that Glitters

References

  1. Naterra
  2. BusinessWeek. "." BusinessWeek. 2009. Retrieved on November 29, 2009.
  3. "Lisa Mornay". Justia.com. Retrieved 2015-05-20.
  4. "Naterra". Bloomberg. May 29, 2015. Retrieved 2015-05-20.
  5. PR Newswire. "." PR Newswire. 2008. Retrieved on October 15, 2008.
  6. "Unilever and Naterra International Partner for TIGI Cosmetics". prnewswire.com. Feb 10, 2015. Retrieved 2015-05-20.
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