Sponsor (TV series)

Sponsor (Korean: 스폰서; RR: Seuponseo)[3] is an upcoming South Korean television series starring Lee Ji-Hoon, Han Chae-Young, Ji E-Suu and Koo Ja-Sung.[4][5] The drama is described as another Penthouse. It was scheduled to premiere on iHQ on November 29, 2021 but postponed to February 2022 with a plan to simultaneous air on MBN along with iHQ.[6]

Sponsor
Promotional poster
Also known asDesire
Genre
Created byiHQ[1]
Written byHan Hui-jeung (formerly, Park Kye-Hyung)
Directed byLee Cheol (formerly, Kwak Ki-won)
Country of originSouth Korea
Original languageKorean
No. of episodes12
Production
Running time70 minute
Production companies
DistributoriHQ
Release
Original networkiHQ, MBN
Audio formatDolby Digital
Original releaseFebruary 2022 (2022-02)

Synopsis

A romance thriller between four men and women running like a runaway locomotive toward different desires, including success, revenge, children and love.

Cast

Main

Suporting

Production

Development
  • Originally, the series title was Desire, but the title was changed to Sponsor as the director was changed from PD Kwak Ki-won to PD Lee Cheol. The writer was also changed to Han Hui-Jeung.[10]
  • President Park Jong-jin told iHQ, “The series is very realistic because it is based on a true story.[11]
  • The drama is the first project of the new channel.

References
  1. "[단독] '스폰서' A작가, 이지훈 연락에 "오해했다, 죄송" 갑질 의혹 일단락 | 방송 : 네이트 연예". 모바일 네이트 뉴스 (in Korean). Retrieved November 14, 2021.
  2. Newsis (April 19, 2021). "IHQ, 빅토리콘텐츠 손잡고 로맨스릴러 '욕망' 제작". mobile.newsis.com (in Korean). Retrieved October 25, 2021.
  3. "Desire (Korean Drama, 2021, 욕망)". HanCinema. Retrieved October 25, 2021.
  4. "이지훈·한채영 IHQ 개국 드라마 '스폰서' 11월 29일 첫방송". 스타뉴스 (in Korean). October 25, 2021. Retrieved October 25, 2021.
  5. "이지훈 한채영 '욕망' 측 "'스폰서'로 제목 변경, 연출자 교체"(공식입장)". October 5, 2021.
  6. Yoon Seong-Yeol (November 26, 2021). "'스폰서' 첫 방송 연기..내년 2월 MBN과 동시 편성 논의 [공식]" [The first broadcast of 'Sponsor' is postponed.. Discussion of simultaneous programming with MBN in February of next year [Official]]. Star News (in Korean). Naver. Retrieved November 26, 2021.
  7. Jeon Hyo-jin (November 16, 2021). "김강현, '스폰서' 출연" [Kang-Hyeon Kim to appear in 'Sponsor'] (in Korean). Sports Donga. Retrieved November 16, 2021 – via Naver.
  8. Park So-yeon (August 31, 2021). "[방송소식] 박근형-김정태-이윤미, IHQ 드라마 '욕망' 합류" [[Broadcasting News] Park Geun-hyung, Kim Jeong-tae, and Lee Yoon-mi join the IHQ drama 'Desire']. Yonhap News (in Korean). Retrieved August 31, 2021 – via Naver.
  9. Lim Eui-jeong (November 19, 2021). "한슬, 드라마 '스폰서' 신 스틸러로 등장..한채영과 호흡" [Han Seul appears as a new stealer in the drama 'Sponsor'... Breathing with Han Chae-young] (in Korean). Herald POP. Retrieved November 19, 2021 – via Naver.
  10. "[단독]이지훈X한채영 '욕망'→'스폰서'로 제목 변경…연출자도 교체". 네이트 뉴스 (in Korean). Retrieved October 27, 2021.
  11. "'욕망' 감독 "실화 기반이지만, 밝힐 수 없어"". hankyung.com (in Korean). May 20, 2021. Retrieved October 27, 2021.
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