Zee Live

Zee Live is the live original content and IP division of Zee Entertainment Enterprises that aims to create programming for all age groups in India. Currently, under its umbrella are 3 productions – Arth – A Culture Fest[3] in culture, Supermoon in music[4] and comic,[5] and Zee Educare in education. Swaroop Banerjee now heads Zee Live.[2]

Zee Live
IndustryLive Entertainment
HeadquartersMumbai, Maharashtra, India[1]
Key people
Swaroop Banerjee (COO & Business Head)[2]
ProductsArth - A Culture Fest, Supermoon, Zee Educare

Divisions

Arth – A Culture Fest

The First Season[6] of Arth was held on 1 and 2 December 2018, at P C Chandra Garden, Kolkata and on 8, 9 & 10 December 2018, at IGNCA, New Delhi. The Second Season of Arth was held on 4 & 5 January 2020, at Swabhumi, Kolkata and 21, 22 and 23 February, at Jawaharlal Nehru Stadium, Delhi.

Supermoon

Supermoon brings entertainment acts from around the world to India.[5]

Zee Educare

Zee Educare is an alternate career festival for students.[7]

Season 2 of the festival took place in November 2019.[8]

Zee Educare also hosts a nation-wide talent hunt titled "Big Break" wherein the top 6 entries are given an opportunity to perform live at the festival. The top three winners of the Big Break win prizes worth ₹1 lakh respectively and are given the opportunity to be a part of the Zee talent roster.

References
  1. "Zee Entertainment: Contact us". Zee Entertainment.
  2. "Swaroop Banerjee to head Zee Entertainment's Live business". Adgully.
  3. "A glimpse into India's rich culture in one fest". The New Indian Express.
  4. "Prateek Kuhad: Conquering the global stage one step at a time". The New Indian Express.
  5. "Supermoon once again! Public demand gets Russell Peters back to India". Indian Television.
  6. "ZEE group announces India's first culture quest, Arth". Economic Times.
  7. "India's largest education festival ZEE EDUCARE to be hosted in Delhi". Exchange4media.
  8. "Zee LIVE is back with 2nd edition of its education festival". Exchange4media.
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