KWLO (AM)

KWLO (1580 AM) is a radio station serving the Provo/Springville area. The station is currently owned by RAMS III.

KWLO
CitySpringville, Utah
Broadcast areaUtah Valley and vicinity
Frequency1580 kHz
BrandingUtah's GOAT
Programming
FormatStunting (Broadcasting)
Ownership
OwnerRAMS III
History
First air date
2018
Technical information
Facility ID161249
ClassB
Power1,000 watts (day)
380 watts (night)
ERP233 watts (K260DS)
atop West Mountain
Translator(s)96.7 K244DH (Saratoga Springs)
Links
WebcastListen live
Websiteutahsgoat.com

KWLO shares towers with KOVO 960, located just southwest of Provo near Interstate 15. K260DS, 99.9 FM is located atop West Mountain, west of Springville.

History

KWLO started as a construction permit owned by RAMS III in 2009, however did not make it to air for another eight years.[1] On January 1, 2019, KWLO changed its format to Classic hits. In 2019, Rams III sold KWLO-Provo, and 1580 Utah's Goat and the translator station K260DS $300,000 to Utah County Radio company called Lucky Dog Broadcasting and Lucky Dog Broadcasting owners Frank and Melanie Mueller. Also in 2019, Valleydale Broadcasting LLC sold KPVO-Fountain Green and 99.9 Utah's Goat $25,000 to Lucky Dog Broadcasting. As of November 16, 2021, the 1580 and 99.9 frequencies began broadcasting a repeating audio loop telling listeners that "Utah's Goat" had moved to 96.7 KQMB, which previously aired a soft adult contemporary format branded as "Kosy 96.7". Lucky Dog Broadcasting had been leasing the 1580 and 99.9 frequencies from RAMS III under a local marketing agreement (LMA); and due to the Covid-19 pandemic, Lucky Dog was unable to consummate the sale of the stations from RAMS III. The soft adult contemporary format which previously aired on 96.7 has been moved to an online only platform, and the new owner of KWLO and its 99.9 FM translator will take over operations of the stations on December 1, 2021.[2]

References


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