Rusty Taco
Rusty Taco is a chain of fast food Taco restaurants in nine states across the United States. Rusty Taco was founded by Rusty Fenton and his wife Denise in 2010.[1] The name was shortened to R Taco in 2015,[2] but on September 5, 2018, R Taco announced it was changing its name back to Rusty Taco.[3] Rusty Fenton died in 2013 of kidney cancer.[4]
 | |
| Formerly | R Taco (2015–2018) |
|---|---|
| Type | Subsidiary |
| Industry | Fast Food |
| Founded | 2010 Dallas, Texas, United States |
| Founders | Rusty Fenton Denise Fenton |
Number of locations | 33 |
Area served | Arizona, Colorado, Georgia, Indiana, Iowa, Kansas, Minnesota, Nebraska, New Mexico, Ohio, Texas and Virginia |
Key people | Rusty Fenton (founder) Denise Fenton (Brand Director co-founder) |
Number of employees | 145 (not including franchises) (2018) |
| Parent | Independent (2010–2014) Buffalo Wild Wings (2014–2018) Inspire Brands (2018–present) |
| Website | rustytaco |
In 2014, a majority of shares of Rusty Taco were acquired by Buffalo Wild Wings.[5] Buffalo Wild Wings along with R Taco were acquired by Arby's Restaurant Group in 2018, forming Inspire Brands.[6]
References
- "The R Taco Story". R Taco.
- Kezar, Korri (September 15, 2015). "Rusty Taco rebranding removes late co-founder's name: CEO and co-founder Steve Dunn says the new name will better preserve late co-founder Rusty Fenton's memory". Minneapolis/St. Paul Business Journal.
- "Rusty Taco Returns to its Roots with Name Change". 2018-09-05.
- DeBaun, Dan (January 30, 2017). "R Taco CEO wants to double number of locations this year". Minneapolis/St. Paul Business Journal.
- Robinson-Jacobs, Karen (14 September 2015). "Dallas-born Rusty Taco to become R Taco". Dallas Morning News.
- Taylor, Kate (October 7, 2018). "Arby's former CEO is building a fast-food empire". Business Insider. Retrieved November 15, 2018.
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