Edgewell Personal Care
The Edgewell Personal Care Company is an American multinational consumer products company headquartered in Shelton, Connecticut.[2] It was formed in 2015 following the corporate spin-off from Energizer Holdings.[3] Edgewell Personal Care was formed by the renaming of the original Energizer Holdings; Energizer's battery business was then spun-off as Energizer Household Products and then renamed Energizer Holdings.[4]
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| Type | Public |
|---|---|
| Industry | Personal care |
| Founded | July 1, 2015 |
| Headquarters | Shelton, Connecticut, U.S. |
Area served | Worldwide |
Key people |
|
| Revenue | US$2.4 billion (2019)[1] |
Number of employees | 5,900 (2018) |
| Website | edgewell |
The company owns a number of brands, including Schick, Wilkinson Sword, Playtex, Carefree, Stayfree, Hawaiian Tropic, Banana Boat, and Edge.
History
In February 2015, Energizer Holdings announced that it would split into two companies.[5] The original entity, Energizer Holdings, Inc, would be converted to a personal care company and renamed Edgewell Personal Care. The household products and assets would be transferred to a new entity, Energizer SpinCo, Inc, that would then be renamed to (new) Energizer Holdings, Inc.[6] David Hatfield, who was president and CEO of Energizer Personal Care at the time was named CEO of the Edgewell brand.[5]
In May 2019, Edgewell announced it would purchase the razor company Harry's, including their female-focused Flamingo brand, for $1.37 billion.[7] In October 2019, Edgewell announced that they were selling their diaper and cat litter disposal businesses to Le Holding Angelcare Inc. for $122.5 million.[8]
The FTC announced on February 3, 2020 that it would seek to block Edgewell from purchasing the startup razor company Harry's on concerns of price manipulation.[9] Edgewell announced on February 10, 2020 that it is terminating its merger agreement with Harry's after the FTC sued to block the $1.37 billion deal.[10]
Brands
| Brands | product line |
|---|---|
| Schick | razors |
| Wilkinson Sword | razors |
| Personna | razors |
| Edge | shaving gel |
| Skintimate | razors |
| Banana Boat | sunscreen |
| Hawaiian Tropic | sunscreen |
| Playtex | feminine care |
| Carefree | feminine care |
| Stayfree | feminine care |
| o.b. | feminine care |
| Bull Dog | skin care |
| Jack Black | skin care |
| Wet ones | skin care |
| Cremo | skin care |
References
- "Annual Report".
- "Edgewell taps new CEO, eyes sale of feminine care and baby products". stltoday.com. Retrieved 2019-11-20.
- "Energizer Holdings, Inc. Completes Spin Off from Parent Company Edgewell Personal Care; Begins Trading on NYSE as Independent, Publicly-Traded Entity". PR Newswire. July 1, 2015. Retrieved January 24, 2016.
- "Investors". Edgewell Personal Care. Retrieved January 24, 2016.
- Feldt, Brian (20 February 2015). "Energizer's personal care spinoff to be called Edgewell". www.bizjournals.com. Retrieved 2019-11-27.
- "Edgewell Personal Care – Spinoff Information". edgewell.com. Retrieved September 12, 2020.
- "Razor brand Harry's bought for $1.4bn". BBC News. 2019-05-09. Retrieved 2019-05-10.
- Grice, Jordan (2019-10-22). "Edgewell Personal Care to sell baby and pet care businesses". Connecticut Post. Retrieved 2019-11-20.
- "FTC Files Suit to Block Edgewell Personal Care Company's Acquisition of Harry's, Inc". Federal Trade Commission. 2020-02-03. Retrieved 2021-05-26.
- "Edgewell Personal Care to Pursue Standalone Value Creation Strategy". ir.edgewell.com. Retrieved 2020-02-11.
