Boost (drink)

Boost is a nutritional drinks brand made by Swiss company Nestlé. The brand also produces Boost Glucose Control for people with type 2 diabetes.[1]

For the British energy drinks company, see Boost Drinks.
Boost
TypeNutritional drink
ManufacturerNestlé
Websitewww.boost.com

History

In 2010, Nestlé agreed to stop advertising that its children's drink Boost Kid Essentials could prevent illness.[2] Nestlé said in a statement that the settlement “provides clarity regarding new advertising standards applicable to health benefit claims for Boost Kid Essentials and similar products.”[3] The following year, the packaging design and bottle shape of Boost products was changed.[4] Due to increased demand in Boost, Nestlé added another line to its Indiana facility in 2013.[5] In 2015, the brand introduced the Boost Compact range and in 2016 they introduced the Boost Simply range.[6][7] The protein content of Boost was increased by 33% in 2018, from 15 grams per serving to 20 grams.[8]

References
  1. "The Skinny on Shakes for People With Diabetes". Everyday Health. 26 December 2017. Retrieved 15 October 2021.
  2. "Nestle reaches settlement over Boost health claims". Cleveland. 14 July 2010. Retrieved 15 October 2021.
  3. "Nestlé Will Drop Claims of Health Benefit in Drink". The New York Times. 14 July 2010. Archived from the original on 15 October 2021. Retrieved 15 October 2021.
  4. "Nestlé updates Boost line with easy-grip, easy-open bottle". DSN. 11 August 2011. Retrieved 15 October 2021.
  5. "Nestlé $72m Indiana spend meets protein drinks sales BOOST". Beverage Daily. 26 September 2013. Retrieved 15 October 2021.
  6. "Nestlé Health Science Introduces Innovative BOOST® Nutritional Drinks in Compact Sizes". PR Newswire. 16 July 2015. Retrieved 15 October 2021.
  7. "Nestlé Health Science Introduces BOOST Simply Complete Nutritional Drinks". Winsight Grocery Business. 4 October 2016. Retrieved 15 October 2021.
  8. "Protein boost for Boost: Nestlé ups the content in flagship "adult nutrition" product". Nutrition Insight. 14 August 2018. Retrieved 15 October 2021.
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