Matapouri

Matapouri (Māori: Matapōuri) is a coastal settlement in the Whangarei District of Northland, New Zealand.[1][2][3] It is 7 km north of Tutukaka and 35 km north-east of Whangarei,[4][5][6] in an area known as the Tutukaka Coast. Matapouri is described by the Whangarei District Council as "an archetypal Kiwi bach settlement".[7] Holiday homes make up 90 percent of the houses and at holiday times the number of residents swells to seven times its permanent population[8] of 372 (as of 2010).[7]

Matapouri
Matapōuri
Matapouri
Location in New Zealand
Coordinates: 35°33′55″S 174°30′15″E
CountryNew Zealand
RegionNorthland Region
DistrictWhangarei District
Matapouri Bay

History

The early European settlement of Matapouri was based on the milling and transport of timber. The first school was built in 1899 and the first recorded store in 1912.[9]

Te Wai o Te Taniwha, the Mermaid Pools, were a major tourist destination at Matapouri, but was closed indefinitely in 2019, due to a decision made by the local Māori authorities, Te Whanau ā Rangiwhakaahu Hapū Trust, to close the Pools due to too many irresponsible tourists.[10]

Demographics

Matapouri

The permanent population of Matapouri was 372 (as of 2010).[7]

Matapouri-Tutukaka
Historical population of Matapouri-Tutukaka
YearPop.±% p.a.
20061,203—    
20131,347+1.63%
20181,692+4.67%
Source: Statistics New Zealand[11]
Te Wai o Te Taniwha, also called Mermaid Pool

The statistical area of Matapouri-Tutukaka, which includes the settlement of Tutukaka and a large rural area, 78 square kilometres in total,[12] had a population of 1,692 at the 2018 New Zealand census, an increase of 345 people (25.6%) since the 2013 census, and an increase of 489 people (40.6%) since the 2006 census. There were 657 households. There were 846 males and 846 females, giving a sex ratio of 1 male per female. Of the total population, 297 people (17.6%) were aged up to 15 years, 198 (11.7%) were 15 to 29, 834 (49.3%) were 30 to 64, and 363 (21.5%) were 65 or older. Figures may not add up to the total due to rounding.

Ethnicities were 89.4% European/Pākehā, 17.7% Māori, 2.5% Pacific peoples, 1.8% Asian, and 2.1% other ethnicities. People may identify with more than one ethnicity. The percentage of people born overseas was 22.0, compared with 27.1% nationally. Although some people objected to giving their religion, 64.0% had no religion, 26.6% were Christian, and 3.4% had other religions.

Of those at least 15 years old, 384 (27.5%) people had a bachelor or higher degree, and 159 (11.4%) people had no formal qualifications. The median income was $32,300. The employment status of those at least 15 was that 630 (45.2%) people were employed full-time, 249 (17.8%) were part-time, and 36 (2.6%) were unemployed.[11]

Marae

Matapōuri Marae is a meeting ground for Ngāti Rehua, Ngāti Toki-ki-te-Moananui of Ngātiwai, and Te Whānau a Rangiwhaakahu of Te Āki Tai.[13] It includes Te Tokomanawa o te Aroha meeting house.[14]

References

Citations
  1. "New Zealand's favourite family beaches revealed". NZ Herald. 20 January 2017. ISSN 1170-0777. Retrieved 15 October 2017.
  2. "Matapouri Bay". www.tutukakacoastnz.com. Retrieved 15 October 2017.
  3. "Matapouri and Woolleys Bay Whangarei District Council". www.wdc.govt.nz. Retrieved 15 October 2017.
  4. Dinsdale, Mike (4 October 2017). "Australian tourism campaign for Northland ruled a success". NZ Herald. ISSN 1170-0777. Retrieved 15 October 2017.
  5. "Matapouri Estuary". New Zealand Geographic. Retrieved 15 October 2017.
  6. "Matapouri Bay | Northland & Bay of Islands, New Zealand". www.newzealand.com. Retrieved 15 October 2017.
  7. "Whangarei District Growth Strategy", p. 199.
  8. "Whangarei District Growth Strategy", p. 76.
  9. "Whangarei District Growth Strategy", p. 202.
  10. Moger, Laine (15 February 2019). "Matapouri Mermaid Pools closes indefinitely due to tourists' rubbish". Stuff.
  11. "Statistical area 1 dataset for 2018 Census". Statistics New Zealand. March 2020. Matapouri-Tutukaka (105600). 2018 Census place summary: Matapouri-Tutukaka
  12. "Matapouri-Tutukaka". .id consulting pty ltd. Retrieved 3 April 2021.
  13. "Te Kāhui Māngai directory". tkm.govt.nz. Te Puni Kōkiri.
  14. "Māori Maps". maorimaps.com. Te Potiki National Trust.

Works cited
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